A network of tools that humans need for the age of AI
World is building a privacy-enhancing human network to improve trust online and access to the global economy.
World’s engagement with policymakers and regulators is guided by a commitment to ensuring the project is open and transparent to the community and the public.
Proof of human for the age of AI
AI is making it harder to distinguish humans from bots online. World’s digital identity (World ID) is a novel internet identity that allows individuals to certify online that they are human and unique without revealing who they are.
World ID offers a secure method to provide “proof of human” while letting people maintain control and privacy over their data.
World doesn’t need to know who you are, just that you are a unique human.
Private by Design
Every level of the World ID network is built with world-class security, data privacy and transparency standards. This includes decentralized World operations, open-sourced orb software, and user control over their data.
World operates with using a principle approach to privacy. The four interwoven Privacy Principles are:
- Security: Secured by math
- Anonymity: Move freely online
- Choice & Control: Your data, your rules
- Transparency: Built in the open
Read Private by Design Whitepaper
Responsible Innovation
World collaborates with policymakers and industry leaders to share technology, practices and research that preserves privacy in the age of AI.
Highlights:
- Now piloting: Face Auth, a new security measure that offers a private 1:1 face comparison to ensure only the person who verified their World ID at an Orb can use it.
- Through Personal Custody, all images used to verify an individual's World ID are deleted by default.
- Privacy-enhancing technologies (PETs), including encryption and cryptographic mechanisms of AMPC and ZKPs, are in place to protect user data both in transit and at rest.
Malaysia is adding World Network to their public digital infrastructure.
Learn more about World’s fundamental guiding principles, how they’re put into action and about why they’re necessary as AI rapidly advances.